Business of IT - Applications

Welcome to Business of IT - Applications

• Learning Resources
• Pacing Guide

The Information Age in Which You Live: Changing the Face of Business

• Outrageous Industry Transformation: Cell Phones Doom Phone Revenues for Hotels
• Introduction
• MIS Resource No. 1: Information
• MIS Resource No. 2: People
• MIS Resource No. 3: Information Technology
• Financial Impact of IT: Break-Even Analysis
• Industry Impact of IT: Porter's Five Forces Model
• Strategy Impact of IT: Porter (Again) and RGT
• Closing Case Study One: The Social Media Megaphone: Transparent Life Intensified
• Closing Case Study Two: Google and Apple Know Where You Are, Maybe
• Short-Answer Questions
• Assignments and Exercises
• Discussion Questions
• Lesson Projects

Major Business Initiatives: Gaining Competitive Advantage with IT

• Outrageous Industry Transformation: Death of a Travel Agent
• Introduction
• Supply Chain Management
• Customer Relationship Management
• Enterprise Resource Planning—Bringing IT All Together
• Social Media
• Summary: Student Learning Outcomes Revisited
• Closing Case Study One: Coca-Cola is Everything: SCM, CRM, ERP, Social Media, You Name it
• Closing Case Study Two: The Business of Social Media and Making the ROI Case
• Short-Answer Questions
• Assignments and Exercises
• Discussion Questions
• Lesson Projects

Databases and Data Warehouses: Supporting the Analytics-Driven Organization

• Outrageous Industry Transformation: Did You Know CDs Come from Dead Dinosaurs?
• Introduction
• The Relational Database Model
• Database Management System Tools
• Data Warehouses and Data Mining
• Information Ownership
• Summary: Student Learning Outcomes Revisited
• Closing Case Study One: When Making a Database o...c Information Available to the Public Can Be Bad
• Closing Case Study Two: When Making a Database o... Information Available to the Public Can Be Good
• Short-Answer Questions
• Assignments and Exercises
• Discussion Questions
• Lesson Projects

Analytics, Decision Support, and Artificial Intelligence: Brainpower for Your Business

• Outrageous Industry Transformation: Online Learning
• Introduction
• Decisions and Decision Support
• Geographic Information Systems
• Data-Mining Tools and Models
• Artificial Intelligence
• Agent-Based Technologies
• Summary: Student Learning Outcomes Revisited
• Closing Case Study One: Crystal Ball, Clairvoyan.... . Can Predictive Analytics Deliver the Future?
• Closing Case Study Two: Decision Support Is Good for Your Health
• Short-Answer Questions
• Assignments and Exercises
• Discussion Questions
• Lesson Projects

Electronic Commerce: Strategies for the New Economy (Optional)

• Outrageous Industry Transformation: Advertising Dollars Go Where The Eyes Are
• Introduction
• E-Commerce Business Models
• Understand Your Business, Products, Services, and Customers
• Find Customers and Establish Relationships
• Move Money Easily and Securely
• E-Business Trends
• Summary: Student Learning Outcomes Revisited
• Closing Case Study One: When You're Big, You Can Be Your Own B2B E-Marketplace
• Closing Case Study Two: The Mobile Commerce Explosion
• Short-Answer Questions
• Assignments and Exercises
• Discussion Questions
• Lesson Projects

Systems Development: Phases, Tools, and Techniques

• Outrageous Industry Transformation: Cameras Use Film?
• Introduction
• Insourcing and the Systems Development Life Cycle
• Component-Based Development
• Selfsourcing (End-User Development)
• Prototyping
• Outsourcing
• Summary: Student Learning Outcomes Revisited
• Closing Case Study One: The Good-Enough Technology Economy
• Closing Case Study Two: Tablets Take Their Place in the PC Market
• Short-Answer Questions
• Assignments and Exercises
• Discussion Questions
• Lesson Projects

Extended Learning Module G (on OLC): Object-Oriented Technologies

• Introduction
• Traditional Technology Approach
• Object-Oriented Technology Approach
• Five Primary Concepts of Object-Oriented Technologies
• Real-World Object-Oriented Examples
• Three Fundamental Principles of Object-Oriented Technologies
• Putting It All Together: A Business Example
• Types of Object-Oriented Technologies
• Summary: Student Learning Outcomes Revisited
• Short-Answer Questions
• Assignments and Exercises

Infrastructure, Cloud Computing, Metrics, and Bu...: Building and Sustaining the Dynamic Enterprise

• Outrageous Industry Transformation: Money Will Always Be Money
• Introduction
• Hardware and Software Infrastructure
• IT Success Metrics
• Business Continuity Planning
• Summary: Student Learning Outcomes Revisited
• Closing Case Study One: Public "Personal" Clouds
• Closing Case Study Two: Denver Health Operates with a Private Cloud and Thin Clients
• Short-Answer Questions
• Assignments and Exercises
• Discussion Questions
• Lesson Projects

Protecting People and Information: Threats and Safeguards

• Outrageous Industry Transformation: Transformations in Medicine Mean Better Lives
• Introduction
• Ethics
• Privacy
• Security
• Summary: Student Learning Outcomes Revisited
• Closing Case Study One: Sexting Now Almost Commonplace
• Closing Case Study Two: Sony Reels from Multiple Hacker Attacks
• Short-Answer Questions
• Assignments and Exercises
• Discussion Questions
• Lesson Projects

Emerging Trends and Technologies: Business, People, and Technology Tomorrow (Optional)

• Outrageous Industry Transformation: There Is No Longer One in Every Town
• Introduction
• The Changing Internet
• Physiological Interaction
• The Wireless Arena
• Pure Technology
• Most Important Considerations
• Summary: Student Learning Outcomes Revisited
• Closing Case Study One: Just How Big Is the Impact of Technology on Society?
• Closing Case Study Two: Smartphones and the Great Digital Divide
• Short-Answer Questions
• Assignments and Exercises
• Discussion Questions
• Lesson Projects

Business Process Management

Support Center Tools, Technologies, and Metrics